2010 Digimedia.ME Conference Speaker Profile
Mazen Nahawi

Mazen Nahawi is the president of News Group, an organization focused on serving the communications and PR industry. The company includes several strategic businesses, including Media Watch, the first provider of monitoring solutions in the Middle East and North Africa and Salience Research, an agency dedicated to public relations measurement.

Mazen started his career 15 years ago as a journalist at Dar Al Khaleej, the UAE's main privately-owned publishing company. He then worked as a senior manager at a regional public relations firm before founding Media Watch in 2002. His deep belief in using actionable and measurable information as a catalyst for modernization and progress in emerging markets is the driving principle behind his work. In 2007 Mazen launched the Middle East PR Measurement Summit. Now entering its fourth year, the event is a major gathering of global PR and measurement professionals. The summit plays an important role in encouraging regional PR towards adoption of measurement best practice and methodology.

A life-long resident of the UAE, Mazen lives in Dubai with his wife and six children and step children.